It Factor is a cruelty free brand of hair products that claims to shorten your hair drying time. Wow – how nice that would be for some of my friends with tons of thick hair (yes I’m jealous). Well, I agreed to try the Quick Blowdry shampoo and conditioner for fine hair (they also have medium to coarse) and here’s what I thought.
First of all, the Quick Blowdry packaging makes me happy. I love the colors and the design, and when I see the shampoo and conditioner in my shower, I think happy thoughts.
You’re thinking, “Okay, great Jen, but does it work?”
Yes – it does shorten drying time. Not by a crazy amount, but my hair is fine and never took THAT long to blow dry anyway. But, I hate blow drying, so anything that makes it faster is fine by me. I noticed that it made my hair straighter and less frizzy, but it seemed to dry it out a tiny bit. For that reason alone, I don’t use it every day. I haven’t tried the shampoo with a deep conditioning conditioner, but that may be the way to go.
ALSO – the day I first tried it, I had my makeup professionally done by MAC at a local outdoor mall called The Grove. When I went to the bathroom in Barnes & Noble, a girl washing her hands next to me said, “I have to tell you, your hair is beautiful!” I was expecting the compliment to be on the makeup – not my hair! It totally made my day. Had to be the Quick Blowdry products, because I don’t usually get a lot of random strangers complimenting me on my hair!
The Fine Hair versions have rose hips, shea butter, antioxidants and a broad spectrum sunscreen to protect your hair (and your color). The Coarse Hair versions have aloe vera and acai berry. They are all safe for chemically straightened or colored hair, and there are no sulfates, alcohol, parabens or sodium chloride.
Press samples have been provided for review. Opinions are the author’s own. Article may contain affiliate links.